Thoughts on Magazine Publishing

I recently had a story accepted by SciFan Magazine and though they have yet to release my story in one of their issues, I did start reading their magazine.  One of the things I came across this post of theirs.

It got me thinking about my time publishing Plasma Frequency and the struggle it was to come up with funding from time to time. Magazine publishing is a hard market to stand out in, and I’d like to think that Plasma Frequency stood out in a positive way.

I said it all the time, but I really did have a great team of volunteers behind the magazine and, though I funded it, I was only a small part of the process.

The point of all this:  I miss publishing.

I miss reading awesome stories from talented authors.  I miss losing sleep over whose story I’d have to reject.  I miss the awesome editors I worked with to put out the magazine.  I miss the way we tackled author feedback.  I miss post shares of the favorites and the author shares of their work.  And I miss collecting each issue.

It is hard to publish a magazine.  It is not easy.

First, there are a shitload of magazines out there.  And for each shitload there is a fuckton of good ones.  So many of them already have established reader bases and your only hope to find readers is to advertise to them.

Marketing a magazine isn’t easy at all.  First, most magazines don’t make a whole lot of money if any.  They rely on either the editor’s income, donations, or in magazine advertising.  Selling issues is hard enough as it is because so many good magazine publish their content 100% free online.   Then you have to find target an audience and get readers.

Now before anyone gets excited, I am not bringing back Plasma Frequency.  Even if I do return to publishing, it will be a different magazine all together.  Or maybe anthologies??  I’m not hinting at anything… honestly.

I think the point I am trying to make is to take time for your genre’s magazines too.  Read them, share them, donate if you want, but take the time to read magazines too.  We need new markets to join and we need them to mature.

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Book Release: Illusion of Victory

I am so excited to say that the sequel to Dissolution of Peace is finally here!

I am very excited to finally get Illusion of Victory out to you.  Many of you have been eagerly awaiting this sequel in The Serenity Saga.

Here is the back cover blurb:

IoV 3DCaptain Christina Serenity is back from the dead, in a manner of speaking. Everyone believed that no one survived the devastating attack on the Earth Space Ship Australia. That is, everyone except Roger Mathews, the traitor that launched the attack. But the four survivors have grown tired of seeking revenge and have returned home to face the consequences of that choice. 

The Zercowans are losing interest in fighting Earth’s war and demand some type of action against the threats that face their people. But after several tough decisions, Serenity learns that the term ‘enemy’ isn’t so clear and she no longer feels strong enough to handle the weight of war.

Can Serenity maintain the illusion of strength long enough to gain the victories Earth desperately needs? Or have the pressures of war and revenge already destroyed her?

Flores Factor

You can get the book on Amazon in Paperback and for

 

 

Kindle.  You can also order the paperback from Createspace.

There are also some other exciting new things to share.  My new website has launched.  I also had this awesome logo created.  Please take a moment to go check out the site and see the new site.  I plan to update some of the information in the “about” section soon.

So what is next on the writing agenda.  I think I am going to dive right into Book 3 of The Serenity Saga, which will be titled Revelation of Secrets.  These characters are ready for more, and I don’t want to keep you fans waiting too much longer.

As always, you can support my work by sharing this blog and all things Flores.  Happy Reading!

From the Editor’s Desk: The Cost of Running a Magazine

money bagsThere is a cost to just about every business. What surprises me is how many people don’t realize the costs of running a magazine. There is also an assumption that running a magazine is a money making venture, and for most of us it is not.

This was something I was surprised to learn. I knew that my magazine had lots of costs. I pay the writers. I pay the cover artist, I pay Submittable to manage our submissions and GoDaddy to host our domain. There are printing costs, shipping costs, and the cost of office supplies (to print and store contracts). There is a lot of little costs in running a magazine. And I haven’t even talked about marketing expenses.

But I thought I was one of the only people trying to run a semi-professional magazine around my day job. And I thought for certain those that own the professional markets didn’t have to work a “real” job just to make ends meet. But I learned different real quick. What’s rare is finding a market that pays for itself and the owner doesn’t have to work a day job. I’m the common one.

I am not trying to discourage anyone from starting a magazine. But what I am saying is to be prepared for the costs. Don’t expect to get rich with an overnight success. Expect to put in a lot of work, and money, if you want to make it. And, in the interest of transparency, I’ll break down my current costs.

Writer Payments:

I currently pay authors 1 cent per word (and I will be getting to how I plan to increase that below). I budget 25,000 words in each issue (over 10 stories) and there are 6 issues in a year. Total $1500

Artist Payments:

I currently pay $150 for cover art for six issues a year. Total $900

Web hosting and Submittable:

Now, I am lucky. Submittable has raised their rates, but I am grandfathered in so I have the old rate. That is until I need to upgrade (which will be very soon). So right now I pay $10 a month for that.   I pay another $9 per month to host Plasma Frequency‘s two domains which cost me $15 a year each (not to mention another fee on that).  Total: $258

Miscellaneous:

There is postage, printing costs, proof copies, and office supplies. Total $400 a year (YTD 2014)

Grand Total: $3048

Now you notice that I have left off marketing. To be honest, other than my trips to the conventions, I don’t do a lot of marketing. I need to do more, and so that will no doubt be in my future budgets.

Now I bet some of you are thinking $3,048 a year isn’t all that much. And for some it may not be. But, lets not forget I have had to come up with that through two job losses and a move from California to Washington. Add that to the fact that, like most Americans, I live paycheck to paycheck. I have no savings account, no retirement account.  I am raising three boys who love to eat (and they haven’t even hit the teen years). So, $3,000 is a lot of money for us.

And, YTD for 2014 when it comes to magazine sales and subscriptions I have made $326. Not even enough to pay for one issue.

So why bother with running a magazine?

I absolutely love doing it. When I say this is a passion of mine, I can not begin to express how short the word “passion” falls in describing how I feel about this magazine. I get such joy out of publishing short fiction. And that is just it.  If you want to run a magazine, you have to understand that it is a labor of love, not a get rich quick plan.

In fact, I don’t care if Plasma Frequency ever makes money. Yes, someday I would like to pay my all volunteer staff for their hard work. And maybe is ten years, I’d like to see enough from it that I don’t have to work anymore. But will I even be swimming in money because of a successful magazine? I doubt it, but I am okay with that. I just want Plasma Frequency to be successful.

Successful Defined

2013top10fictionzineI want Plasma Frequency to gain a loyal fan base, and maybe even publish some award winning fiction. Personally, I think we already have some huge talent that submit to us. With each issue it gets harder and harder for me to pick stories. And I love that. But in order to achieve more success, I need to invest more money into the magazine. The problem is, I am out of money. Sure, I can keep maintaining our one cent per word, and maintain our current level of success, but I feel I owe it to those I publish to push harder and continue to strive to make Plasma Frequency a household name in science fiction and fantasy.

So how do you get more money?

We’ve tried a lot of things. I stopped giving away our issues for free so that people would buy more and we would make more, but we didn’t.  And my main goal has always been to get these authors and their stories to readers. So that is why I’ve gone back to free by making the stories free to read online. And while I won’t make money that way, the web traffic to my website tripled on the first issue we did that (Issue 13).

I have a Patreon Page up. And we have advertising on our website. But those things need time to ramp up. And I am ready to push Plasma Frequency into the professional publication level.

Professional?

There are many definitions for the word professional. I certainly think I have a professional publication, and professional staff. But, I am referring to rates we pay our authors and artists. I mentioned above that I pay one cent per word. That is the absolute bottom of the barrel in the semi-pro pay rate range. Professional pay rates start at 6 cents per word. And that is where I want to take Plasma Frequency.

That takes money, right?

kickstarterExactly. And that is where I am hoping others in the community that I hold close to my heart will come in and help us out. I’ve launched a Kickstarter campaign to raise just over $15,000 by November 15th. With that, I will be able to use $10,000 just to pay authors and artists more money starting in January. If funded, I would pay authors 6 cents per word and artists $200 for cover art.

Does that mean I won’t be spending my own money? Oh, no. I will still be spending my own money. That will free up money for me to spend on marketing Plasma Frequency.

I’m scared.

I am scared to death this won’t reach funding. The moment I launched the project the anxiety hit me. I have big plans for this magazine, and for two and half years I’ve wanted to see it start paying professional rates. I am scared that others don’t have the same passion for Plasma Frequency that I do. I just launched yesterday and (at the time of this blog) four other people also want to see this succeed. That is great. I am hoping for ten by the end of tonight, it is a lofty goal but we need the supporters. The more people get behind this and start sharing it the better we can be.

If you are a member of the writing community, especially the short fiction one, you no doubt no the importance of a new paying market. There is way, way more quality fiction out there than there are places to publish it, even fewer that pay above 6 cents per word. And when Plasma Frequency started, we gave them a place to be paid and published. Now we want to give writers a place to be published and paid a fair, professional wage.

I really hope you take a moment to check out the Kickstarter. We have some great rewards, including a story critique from one of our editors for just $7. But even if you just have three dollars left over after paying your bills, we would be happy to take it. And you can know that we will put that money to excellent use.

And please remember, I publish Plasma Frequency for all of you in the science fiction and fantasy community. I hope you enjoy it.

FREE eBOOKS!

As I announced a few days ago, today my books are officially free on Amazon.com.  Get a copy for your Kindle for free!

Both Volition Agent and Dissolution of Peace are 100% free for Kindle.  Please pick up a copy and share the links with your friends.  We can make these books top sellers!  The are free until Labor Day so get your copies soon!

Volition Agent - Kindle Cover (Hires jpg) Dissolution of Peace Cover

 

 

 

Getting Back on the Horse.

swearing_3421243Last week I wrote a rather depressing blog post about the ups and down (mostly the downs) of being an independent author.  It was nasty, dark, and true. But is also awoke something in me. Something that I hadn’t really had in a long time.

The writing muse.

Muses are funny is the way they come and go.  They also have a weird way of being awoken at the most interesting of times. But this little muse snuck right in and wacked me over the head with a frying pan.  I’m not sure why a writing muse has a frying pan, but it worked at getting my attention.

My writing days started way back. But the real passionate writing that I enjoyed started in 2003.  I was finding myself stressed out beyond belief.  And escaping to the world I had created, the world that Dissolution of Peace is set in, relaxed me.  It relaxed me to a point that I could sleep well and face the next day ready for those challenges.  I’d put down 2,000 to 4,000 words a day and I loved doing it.  And when I did it, I had a small hope that someone else would read it and find themselves escaping into my world to relax.  But that was never the point, the point was a lot simpler.

I wrote for me.

There was that damn frying pan to the back the head again. That was what the muse had came to lecture me about. I wrote to relax, and now here I was stressing about how to get more book sales.  I’m stressing about the very thing I used to do for fun. And if I was no longer doing it for fun, what’s the point?

Every story teller just wants to be heard (or read in this case).  And I still very much want readers to escape into my worlds and relax.  But I have always written for me first.  And fortunately this muse, and the frying pan, reminded me of that.

So I started a new novel project the next day. I’m sorry to say that it isn’t the next book in the Dissolution of Peace series.  Though I think that will be my first ever NaNoWriMo project.  I digress.

This new project has spoken to me for a while and it touches very deep on some of my own life trials and tribulations.  And, it has had me writing 2,000 or more words a day.  Yesterday alone I put down over 6,000 words. And you know what, it feels good to be writing to relax again.  It feels good to be telling a story that makes me happy, and it feels great to get back on the horse.  If I keep my focus on what I love, my books will eventually sell themselves.  And, eventually readers will find relaxation in the pages of my worlds.

The best part is, I feel better.  I feel like I can take on the world with my keyboard and computer.  And the muse has finally put the frying pan away.

And with my new positive outlook, something did come my way.  Samantha LaFantasie, another author is going to do an Author interview with me in October.  And she got me thinking.  Why can’t I post things on my blog to help out other authors?  So I will. Starting in August.  I will be posting some things for other authors.  If you want to join in, you can contact me here.  Just fill out the form and we will be in touch.

Here is what I am thinking:

1st Friday of every month: Author Interview

2nd Friday of every month: Guest Post

3rd Friday of every month: Book Review/Feature

4th Friday of every month: Author Spotlight (Brief Bio, List of Titles and upcoming releases)

This is free.  I won’t charge anyone for doing this, I just want to help promote others because that is what we should be doing.  So Please sign up to participate.  I’ll do my best to accommodate everyone.  It will likely have to be on a first come, first serve basis.  But we will see how it all goes.  So head on over and contact me.  Won’t cost you anything. It just might be what gets you back on your own horse.

Official Volition Agent Book Trailer!

As you know I have been hard at work getting Volition Agent ready for publication.  Well, actually over the last week I haven’t done much with the book itself.  You see my editor has it, so she is hard at work getting it ready for me to get ready to publish.  So in the mean time I went to work on a Book Trailer for Volition Agent.  This one was a lot harder for me than the Dissolution of Peace book trailer.  The main issue being that Lexia has already been so perfectly defined by Joy Anna’s portrayal in the cover art.  This left me with more of a challenge.  No stock footage I could find of women with guns fit the image of Lexia.  So I scrapped that idea all together and went in this direction.

I really like the music I found to accompany this.  It is a stock piece for one of the stock material sites I visit often.  You may also notice a date has been picked for the release.  I know when I originally announced the novel I said the first part of June, but these things take time and so July 2, 2013 is the official release date.  Though there will likely be some Advanced Reader Copies arriving a little before that.  If you are a book reviewer, or review blogger, and want to review this book before it comes out let me know.  So without further chatter from me.  Here is the trailer (I recommend HD).

Dissolution of Peace Blog Tour

Dissolution of Peace Spring Blog Tour is official!

Book Tour Image

I am going on a blog book tour with Dissolution of Peace.  The book and I will be traveling through the virtual world to attend various blogs to spread the word about my book.  I’m excited about this since it will allow me to share a little bit about me and the book with a new audience.  You can visit these blogs and see interviews, guest posts, and book reviews.  I will be on tour from April 8th until May 13th this year!

Dates:

As I mentioned above I will be traveling blog to blog from April 8th until May 13th.  There are still a number of dates available so if you would like to get in on the tour, it isn’t too late.  There are still several open dates available.  If you want one, just go here (link) and pick a date.  Then scroll to the bottom of the page and you will see “Would you like to host this author on your blog?”  Click the link and sign up.

The folks over at Orangeberry Book Tours are hosting this tour for me.  They’ve taken a ton of the work out of it so I just get to hang out at various blogs.  While I will try to keep the listed dates below updated, for the most current dates and locations visit my Tour page.

While I hope you will go check out each blog host before and after my posts, I will be posting links to blog tour posts throughout the tour on my Facebook and Twitter pages.  So if you don’t follow me there, please do.

Terms:

Book Feature: A quick feature just announcing the basics about Dissolution of Peace

Twitter View: A interview with me over Twitter.  I’ll be off work so I am going to do my best to answer these questions live.

Twitter Blast: A collection of book quotes sent out via Twitter.  Please RT the heck out of those. 🙂

Book Review:  Just that, a review of Dissolution of Peace

Author Interview: An interview with me, posted on their blog.

Guest Post: This is a post I write for their blog, as a guest.

Tour Dates and Locations:

8th April – Book Feature at Peace from Pieces

9th April – Twitter View with OB Book Tours

10th April – Twitter Blast with OB Book Tours

11th April – Author Interview at Mommy Adventures

12th April – Guest Post at The Bunny’s Review

13th April – Twitter Blast with OB Book Tours

14th April – Book Feature & Author Interview at The Reading Cat

15th April – Guest Post at Blog-A-Licious Authors 

16th April – Book Feature & Author Interview at Author’s Friend

17th April – Guest Post at Kindle Nook Books

18th April – Book Feature at Paws on Books

19th April – Guest Post & Book Feature at Anya Breton‘s blog

20th April – Book Feature at Book Professor

21st April – Author Interview & Book Feature at Michael R McDuffee‘s blog

22nd April – Guest Post at Books Are Magic

23rd April – Author Interview & Book Review at Pages 2 Pages

24th April – Guest Post  at Disincentive Reviews

25th April – Book Feature at Book Professor

26th April – Guest Post at Quality Reads

27th April – Author Interview at Fantasy Books

28th April – Book Feature at eInk Reviews

29th April – Book Feature at My Love for Books

30th April -Book Feature at Brainy Reads

1st May – Book Feature at Pages to Chapters

2nd May – Book Feature at Living for Books

3rd May – Orangeberry Pick of the Week & Sidebar

3rd May – Guest Post, Author Interview & Book Feature at Talisman Book Publishing

4th May – Book Feature at Gentleman Reads

5th May – Book Feature at Working For Books

6th May – Book Feature at My Love for Books

7th May – Book Feature at Aspiring Book Reviews

8th May – Book Feature at Reading My Addiction

9th May – Book Feature at Imagination in Books

10th May – Orangeberry Book of the Day – Gentleman Reads – Excerpt /

11th May – Author Interview at Up In Smoke

12th May – Guest Post at Richard Stephenson‘s blog

13th May – End of Tour Celebration post! at Flores Factor.

Blog Tour Giveaway!

This book tour will include the largest giveaway I’ve done to date.  There will be some great prizes including: Signed Paperbacks, Free Paperbacks, Free eBooks, and an Amazon Gift card.  This is hosted by Rafflecopter and there are multiple ways to enter.  The giveaway will end on May 19th.  Check back with the giveaway often because as more blogs post, more entries will be possible.  In fact, you get five entries just by entering this GIVEAWAY CODE: “E.S.S. Australia”

You can find the Giveaway on my Facebook page: CLICK HERE FOR A DIRECT LINK

I can’t wait to see you all on the tour!

Novel Announcement: Volition Agent

If you follow me on Facebook and Twitter, you’ve undoubtedly seen a few teasing posts about my next novel project.  I’ve teased with a few hints, surprises, and more.  Well the teasing can come to an end, I have decided to finally let the cat out of the bag.

My next novel, titled Volition Agent, is a fast paced SciFi Thriller set in the near future.  The highly secretive Agency has a Volition program.  They take everyday people who are physically fit and recruit them as Volition Agents.  They are implanted with a control chip so that a highly trained “handler” can control their every action.  If a Agent is captured the loss to the Agency in minimal.  Agents are sent on missions from intelligence gatherings to assassinations.  Volition Agent followed Lexia, one of the agents.

Here is a tentative blurb:

Lexia Santarelli is part of a top secret group of Volition Agents.  These untrained, unremarkable, everyday people are recruited by the agency to be literally controlled by their “handler” through a device implanted in their necks.  It is an exciting life, and despite some of the annoyances, Lexia enjoys it.

That is until the Agency decides to let Lexia take the fall for a mission gone wrong.  Her link with her handler, Lance is severed.  Suddenly Lexia finds herself alone, unprepared, and hunted by the very people she trusted.

With few clues, minimal training, and an unlikely ally Lexia sets out to discover what really happened on that botched assignment.  Determined to set right the wrong she created, nothing can stand in her way.  Not even the Agency itself.

I have some great cover art for this novel, and I can’t wait to share it with you all.  So here it is:

Copyright 2013 Kristin Irons
Copyright 2013 Kristin Irons Photography

KIPThe cover art is shot and designed by Kristin Irons (website).  I’ve worked with Kristin before, she designed the logo for Plasma Spyglass Press. Kristin is a very talented photographer and when I explained what I was looking for she said she had an idea.  The next week was a bit of a whirlwind.  Kristin found a model, the very beautiful and talented Joy Anna, to play Lexia in a photo shoot.  She then teased me relentlessly with images from that photo shoot before showing me the image she had in mind for the cover art.  I am a very picky and hard to work with person when it comes to cover art, but she kept taking my ideas and reworking them until we came up with the cover above.  And I couldn’t be more thrilled by it.

Let me tell you why this cover is so special to me.  This is the first time I’ve had anyone “play” one of my character in any way.  Joy Anna, whose modeling pictures I had only seen briefly before this, jumped into this project head first.  I understand they captured a ton of images and I’ve only seen a few of them. As a writer, I was excited to see what might come from this.  I’ve never met, or even talked to Joy Anna but I thank her for her time because the results are absolutely amazing.

A big heartfelt thanks to Joy Anna, Kristin, and her assistant William Harris.  So many folks use stock art, or stock photos to make custom cover art.  But I have a real custom cover for this novel.  Please take a moment to check out the people that helped with this cover, give them a like, follow, or whatever else to show them some support.  Kristin Irons: Facebook, Twitter, Website  Joy Anna: Facebook William Harris: Flickr

This is the first story I have written where it had a title before I ever wrote it.  The whole idea came from hearing the word volition and it’s meaning; the ability to make a choice or decision.  So Volition Agent was an easy enough title for me to come up with.  I think it works well given the themes in this novel.

So when is the release date for Volition Agent?  One hasn’t been set just yet.  But I have a deadline of the first week of June 2013.  So expect to see it no later than this.  I hope to have it out a little sooner, but you can’t rush these things.  I’ll be sending it out for Beta Readers in the first two weeks of April.  Then my editor will get this.  I’ll be working with a new editor this time, since Robert is booked up for the foreseeable future.  As always, watch this blog, my Twitter and Facebook for updates.

I’ll leave you with a few other images from the photo shoot:

Copyright 2013 Kristin Irons
Copyright 2013 Kristin Irons
Copyright 2013 Kristin Irons
Copyright 2013 Kristin Irons
Copyright 2013 Kristin Irons
Copyright 2013 Kristin Irons